Foreal and Meta4 Group Launch Co-branded WJ Personals Service

(13 January 2004 – Tokyo) Today Foreal Inc. and WorldFriends launched a Personals service for Foreal’s womenjapan.com.

Foreal is the 4th company to cooperate with WorldFriends to launch an online personals service in Japan. Predecessors are Eigonavi (an English language learning portal site) launched in October 2003, Hiragana Times (an English-Japanese bilingual monthly magazine), and Japan.com (Japanese information portal) which both launched in December, 2003. However womenjapan.com is the first women’s site to cooperate with WorldFriends to introduce an online personals service.

The unique feature of WorldFriends Networks online personals service is to focus on internationally-minded Asians. It is currently providing its service in English, Chinese, and Japanese. All affiliated companies provide the personals service with their own brand name.

With this cooperation, users of womenjapan.com can easily find new friends with an international mindset, travel buddies, pen-pals, language tutors, dates, or potential long term partners. Users will receive matchmail, an email containing the list of other members who fulfill their requests for a match. This service can help improve the international communication skills of womenjapan.com users.

A member of WJ Personals can choose to be a regular, VIP or Open Club member. Regular membership is free and members can create their own profile, search other members and see their profiles, receive messages, and send a smile to other members. VIP members can initiate contact with any members. VIP members can choose the service duration from 1, 3, 6, or 12 months starting from 3,500 yen. Open Club is 7,500 yen for 3 months.

WorldFriends Networks is planning a rapid expansion of the network and is actively seeking additional website partners. WorldFriends Networks is currently providing its service to native speakers of English, Chinese, and Japanese. A Korean version is in the works. Also an instant messenger feature will be launched soon.

About Foreal Inc.
Womenjapan.com was founded in November 1999 and renamed to Foreal in October 2002. The site targets career-minded women in their 20s to 30s and had been providing content and organizing events/seminars related to “self-improvement”. In order to be closer to its users, the site theme has been changed to “solutions to women’s problems”. Since then, Foreal has been providing useful content for solving various problems for women. Currently, Foreal cooperates with various companies to provide products and services for its users and it also develops a product to help solve women’s problems. Based on users’ comments and requests, Foreal developed a drink for beautiful skin called Esper 30 and a diet drink called Esper55.

To learn more about Foreal Inc., visit the company’s website at
http://www.womenjapan.com/